This provocative anthology provides inspiration on how to teach and discuss art direction in the classroom and beyond. Featuring essays, interviews, and visual material by more than 30 teachers, professionals, and leaders from the field, the book provides an in-depth view of the various approaches of art direction from editorial to advertising, as well as analysis about the business and history of the profession.
The book includes overviews and critiques, as well as dialogues between art directors and their clients, editors, and producers. Experiential profiles by top teachers are provided, as well as essays on how to survive and thrive as an art director. Contributors include such prominent names as Vince Frost, Ronn Campisi, Gail Anderson, and more. The editors focus on editorial, book, and multimedia art direction but also include essays on the nexus between art and commerce.
This unique read will fascinate both professionals and students.