The Designer's Guide to Business and Careers

The Designer's Guide to Business and Careers is a comprehensive guide to basic business issues for designers in today's competitive marketplace. You'll find information on how to successfully navigate your design career or start your own studio with case studies, tips, examples and exercises. From choosing a career path to freelancing to striking out on your own, this must-have guide gives you the tools you need to find clients, negotiate prices, understand production basics and stay on top of industry trends.