Add this book to your "must read" list and jump ahead of your competition when it comes to planning for and building a successful graphic design career. This one-stop resource book for students of graphic design structured around five progressive sections--principles, elements, process, applications, and employment--is guaranteed to give creatives a thorough grounding in designing and producing their own work.
Essential Principles of Graphic Design will give you a thorough grounding in design, producing your own work, and learning about employment options available to you. Chapters cover the use of illustrations and photographs, advice about sourcing images, usage, and copyright. Tutorials, before-and-after comparisons, and helpful checklists highlight design applications, and show you how to correct design flaws, file formats, document set-ups, and much more.
About the Author
Debbie Millman is managing partner and president of Sterling Brands' Design division. She is a board member of the National AIGA and a teacher at the School of Visual Arts in New York. Debbie is a contributor to Print Magazine and she hosts Design Matters, an Internet talk show on the Voice of America Business network.
Product Type: Hardcover
Page Count: 256
Size: 8.75 x 6.75
ISBN: 9781600610479
Other Features: 350 color illustrations
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