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Print Master Class "How to Turn Your Work Into Goods That Sell" - OnDemand Design Webcast

By Steven Heller and Lita Talarico

Format: Download

SKU# W1566

This event was recorded on December 16, 2010

In this DesignCast, the authors of The Design Entrepreneur will talk about how you can become more successful by turning your work into goods that sell. They will expand on case studies from the book and discuss how graphic designers are at the forefront of a growing entrepreneurial movement.

The Designer as Entrepreneur is an option that can engage and profit any good designer. In this talk, Steven Heller and Lita Talarico will discuss how the new media age has created new opportunities for all, and they'll explore the whys, hows, and wherefores of the conception and production process.

The presentation will be followed by a Q&A session. Got a question for Steve and Lita? Email us your question to before the event and we'll make sure it gets answered!

You will learn:

  • How to sell your product

  • How to become your own best client

  • How other designers have grown their business

  • What works and doesn't work when developing new products

  • About the Presenters

    Steven Heller is the author, co-author, and editor of more than 130 books on design. He was an art director for the New York Times for more than 33 years and is currently co-chair with Lita Talarico of the MFA Designer as Author Department at The School of Visual Arts.

    Lita Talarico is the co-author of The Designer as Entrepreneur, Design School Confidential, and Graphic: Inside the Sketchbooks of the World's Greatest Designers(with Heller) and co-chair of the SVA Masters Workshop in Venice and Rome.

    This event will be recorded and will be available for On Demand access after the event.

    SKU W1566
    Author/Speaker/Editor Steven Heller and Lita Talarico
    File/Trim Size Download (PC & Mac versions available)
    Duration: 1 hour
    File Type MP4, WMV
    Format Download

    Retail: $69.00

    Your price: $29.99

    You save: $39.01 (57%)

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