My Cart (0)

The Creative Professional's Guide to Money

How to think about it. How to talk about it. How to manage it.

By Ilise Benun

Format: Paperback

SKU# Z6476

You'll Love This Book If:

  • You run your own design business or work as a freelancer
  • You're a creative professional that needs to talk money in your daily work
  • You have trouble talking money with clients and want to learn the best ways to do it

Not only is there much misinformation regarding money and apprehension in dealing with it, but it's also a subject that is mostly taboo. People working in creative fields don't talk about it and are afraid to reveal their ignorance or share their secrets with potential competitors. As a result, they may not know how to handle money or what financial techniques will help them succeed. The Creative Professional's Guide to Moneyprovides a collection of tools and ideas that will address financial questions common to many creatives.

In The Creative Professional's Guide to Money You'll Learn How To:

  • Avoid typical financial mistakes many small business owners make
  • Talk easily about money with clients and prospects
  • Determine what to charge for your work
  • Position your price to avoid sticker-shock
  • Handle proposals, RFPs and contracts with confidence
  • How to create a budget and adhere to it
  • Create a budget, adhere to it and perform day-to-day accounting tasks
  • Track the essential numbers to anticipate (and prevent) a cash crunch
  • Set long-term financial goals and plan for a prosperous retirement

Whether you are a full-time freelancer, an agency owner, a moonlighter or an aspiring entrepreneur, this book will teach you everything you need to know about conquering the financial side of a creative business.

What People Are Saying

"I recently bought The Creative Professional's Guide to Money. First off, I just want to say, thank you! It's an incredible resource. By far the best business book I've bought so far (and there have been a lot!). I keep it on my desk and refer to it all the time. Especially before getting on a call with a potential client to discuss contracts! And yes, I have been recommending it to other solopreneur friends."—Mara Lubell,

SKU Z6476
Author/Speaker/Editor Ilise Benun
File/Trim Size 9 x 6
Format Paperback
ISBN 13 9781440302435
Number Of Pages 240

Retail: $22.99

Your price: $18.65

You save: $4.34 (19%)

In Stock

This item qualifies for free standard shipping on U.S. orders over $25

The Creative Professional's Guide to Money

Click on image to zoom

  • The Creative Professional's Guide to Money

Customer Reviews

1 Item(s)

per page
The Essential Guide for Building a Healthy Creativ Review by Tad Dobbs

I picked this book up a little over a year ago, and it has sat on my desk right by computer since then. It's not that I didn't read. In fact I read it, flagged sections of it, and refer to it daily. The Creative Professional's Guide to Money is well written and covers more than just the management of money. Ilise Benun provides an easy to use guide that teaches you how to find the right clients for your business, how to talk about money, and even how to manage it. She provides many great examples of how to engage with new prospects that I've begun using for my own business, and I've already started seeing results with more qualified prospects. The flow of the book is logical in that she begans by making you self-examine your relationship with finances which allows you to create a gameplan to a healthier business. The book is thorough, and touches on a wide range of topics. It's an easy read and it will leave you rethinking the way you build your business. I highly recommend reading The Creative Professional's Guide to Money by Ilise Benun. Just make sure to clear a little spot on your desk to keep it close by as you work.

(Posted on 2/10/2012)

1 Item(s)

per page