The Corporate Creative

You'll Love This Book If:

• You're an in-house creative
• You want to take control of your career
• You're fed up with the frustrating and demoralizing challenges of the corporate world

The Corporate Creative provides incredibly effective strategies to help you really establish yourself (and your team) as a powerful and efficient force within your company. Finally there is a book that speaks to the all too neglected in-house designer. The broad range of skills possessed by an in-house creative team are addressed in countless tutorial books, but The Corporate Creative sets out to help you with the challenges that are unique to the corporate environment.

In The Corporate Creative you'll learn how to:

• Communicate clearly and effectively
• Hire and train a winning team
• Work cohesively with all departments in the company
• Get the most out of your team through motivation and strategy
• Manage clients
• Avoid all of the red tape and do what you do best: design

Check out this snippet of an interview with the author of The Corporate Creative! You can see the full interview and hundreds of other design tutorials at DesignTV.

Surviving and—more importantly—succeeding as a creative in the corporate environment requires you to wear many hats. You'll find yourself acting as a project manager on top of being a designer, a businessperson as well as a creative. That's why renowned in-house designer Andy Epstein wrote The Corporate Creative: to provide you with all the tools you need to achieve success

What People Are Saying

“Finally, a book that speaks our language! Obviously I'm an in-house designer and there aren't many books on the subject. Andy hits all the major points and then some. I recommend this book 100 times over.” – Shara

What HOW + Print Magazine's Editor, Sarah Whitman, has to say:
Andy Epstein's passion for and knowledge of in-house design shines through in this handy guide to the ins and outs of working in the corporate environment. A must-have for every in-house designer who wants to make the most of their career.